DISCOVERY BOX 55“ 8:9 GOOGLE

The first-ever physical retail store of Google opens its doors in New York City. With increasing hardware business, Google wanted to use physical and digital product displays in the store windows to attract customers and give them a peek into the product portfolio and their features. From inside, the Discovery Boxes combine the real product with interactive digital content on top to let the user learn about and interact with it.

Product Facts
  • Custom-cut Transparent Display 8:9″
  • Touch Interactivity
  • Transparent side facing inside
  • High-Brightness side facing outside (2500nits)

“It was an absolute pleasure working with Carsten, Andrea and their team at MMT in order to create our vision of the Discovery Box at our new retail store in NYC. They were incredible partners and highly recommended.” Nathan Allen, Head of Store Design & Special Projects at Google

  • CLIENT Google USA
  • YEAR 2021
  • WE DID HYPEBOX® Custom-made Transparent Display Showcase
  • PARTNERS ScreenSource, Bednark Inc
  • LocationNew York City, USA
  • CATEGORY